Designation: Mobile Media Planner
Location : Gurgaon, India
Work Timing : Must be Flexible with Shift Hours as it is subject to US/UK Time Zones US 8:30pm-5am; UK 3pm-10pm
Company Name: Vdopia Inc
Job Description:
- Work with Sales Team/Media Director in the development and implementation of media campaigns including most or all of the following:
- Completion of RFP process
- Media Research Requests
- Creative Production Post and Pre Campaign Launch.
- Work as part of a media planning team, applying media solutions to overall client objectives per RFP requirements.
- Provide media insight and support to Sales Team, i.e. Market Research and working with comScore.
- Work with internal creative team to integrate interactive objectives and strategies into overall plans.
- Develop and present recommendations, evaluations, POVs and media analyses to clients and Account Service.
- Organize, implement and control the day-to-day media planning development process including coordination among assistants.
- Coordinate projects and media requests with Sales Team and assigned client contacts to determine specific advertising needs, communicating deadlines to Media Director.
- Maintain media estimate process in conjunction with Media Supervisors.
- Maintain media reporting needs for assigned region as well as assisting other regions media.
Skills Required
- A four year college degree or equivalent
- 2+ years media planning experience as an Assistant or Planner
- Experience with Digital Media
- Must be proficient with working with all types of pricing models; i.e. CPM, CPC, CPL, CPD
- Demonstrated presentation and writing skills
- Experience directly managing a staff of one or more is desirable
- Experience managing and coordinating inter-departmental efforts
- MS Office: Internet Explorer, Excel, Word and PowerPoint
- Experience or familiarity using industry media planning tools: i.e. Salesforce, Comscore
- Understanding of Interactive advertising preferred but not mandatory
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